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Shivyaa Superspeciality Hospital

Shivyaa Superspeciality Hospital is a healthcare center in Ahmedabad focused on eye care and orthopedic treatments. The goal was to improve how patients find the hospital online and make treatment-related information easy to understand and access.
We worked on building a strong digital foundation through website development and SEO. The website was structured to clearly present services, treatments, and doctor information so patients can quickly find what they need. Alongside this, we optimized pages, targeted relevant keywords, and created blogs around common conditions and treatments to improve search visibility.

Project Scope

Website Development, SEO, Content Creation, Social Media

Platforms Covered

Google Search, Website, Instagram, Facebook

Key Focus Areas

Search Visibility, Patient Awareness, Keyword Ranking, Content

Execution Focus

Improving Search Presence & Patient-Focused Content,

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Content & Communication Execution

Created clear, patient-focused content to explain treatments, symptoms, and procedures in a simple and easy-to-understand way. The content was built around real search queries to help patients quickly find relevant information.
Worked on website pages, treatment content, and blogs to improve clarity and support search visibility. Social media followed suit, focusing on awareness, doctor-led information, and simple visuals. Video content was also developed to explain treatments and build a better understanding through short, easy-to-consume formats.
  • Treatment-Based Social Media Creatives
  • Website Content & Service Pages
  • Blog Content for Patient Queries
  • Informative Video Content
  • Content in English & Gujarati

EXECUTION HIGHLIGHTS

Integrated SEO, Content & Digital Execution

Social Media Management

Handled regular posting with a focus on treatment awareness, health days, and doctor-related updates to keep communication active and relevant for patients.

Creative & Visual Design

Designed informative creatives that break down medical topics into simple visuals, helping patients understand conditions, treatments, and procedures without confusion.

Content & Communication Assets

Worked on website pages and blogs to improve structure, clarity, and search performance, while ensuring users can easily navigate and find the right information.

SEO-Driven Paid Strategies
Native Advertising
Conversion Rate Optimization (CRO)

WEBSITE DEVELOPMENT

Fast & SEO-Friendly Website Setup

Designed and launched a 27-page website within 15 days, with a clear structure that helps patients easily explore treatments, services, and doctor information. The focus remained on building a simple, user-friendly experience while ensuring the website supports search visibility from the beginning.

Key Work

  • Website Launch within 15 Days
  • Structured Service & Treatment Pages
  • Easy Navigation for Better User Experience
  • SEO-Friendly Page Setup & Content Structure

SEO EXECUTION

Search Visibility & Organic Growth

Focused on improving search visibility for treatment-based queries by optimizing website pages, structure, and keyword targeting. The work helped the website start gaining traction on Google, with organic traffic increasing from 58 to 106 sessions and key terms like “Dry Eye Treatment in Gota” reaching Rank #4

SEO Activities

  • Keyword Optimization for Treatment-Based Searches
  • On-Page Improvements & Website Structuring
  • Blog Content Around Patient Queries & Conditions
  • Ongoing Keyword Tracking & Performance Improvement
SEO-Driven Paid Strategies
Native Advertising
Conversion Rate Optimization (CRO)

CONTENT EXECUTION

Ongoing Social Media Rollout

Content Planning & Publishing

Planned and shared regular content focused on health awareness, treatment information, and doctor-led insights. The content included informative posts, short videos, and awareness creatives designed to keep communication consistent and easy to understand for patients.

Reels & Short-Form Videos

Patient Awareness & Treatment-Based Content

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Organic Sessions

Strong growth in website traffic driven through SEO and content efforts.

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Instagram Followers

Steady audience growth supported by consistent content and awareness posts.

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Facebook Views

Improved visibility through regular posting and informative creatives.

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Google Search Position

Ranked on Page 1 for “Dry Eye Treatment in Gota,” improving local search visibility.

SOCIAL MEDIA DESIGN

Health Awareness & Treatment Creatives

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“Our online presence feels much clearer now. Patients are able to understand our treatments better and find the right information without confusion. The improvements in search visibility have also helped more people discover our services.”

Shivyaa Superspeciality Hospital

Healthcare provider, Ahmedabad

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